I am a multi-disciplinary, user-centric, global design lead and hands-on designer with a proven track record of delivering successful projects for renowned organizations and startups across various industries.
Highly collaborative with global cross-functional teams, with a strong focus on scalable design systems and championing AI adoption to streamline design workflows, accelerate delivery, and significantly increase operational efficiency.
I have played a pivotal role in developing innovative solutions, complex applications, and user experiences across multiple devices and use cases — creating products that people love.
Recent Design Accomplishments
General Motors in partnership with Genpact
Built AI-driven Figma API audit tool, cutting audit time by 90% and driving migration of 108 files, removal of 22 files, and updates to 140 files across 3 design system generations
Leveraged AI Figma agent to remediate components org-wide, including bulk re-attaching broken styles, detached components, and incorrect library references
Used approved internal AI (Glean) to inform naming/nomenclature strategy across the design system and Figma org files, so that it was future-proofed
Co-created AI-assisted Notion templates to standardize governance documentation
Presented high-impact progress decks to GM Leadership, driving executive visibility and buy-in
Shared AI-workflow learnings org-wide to scale adoption of AI-optimized design practices
Self-initiated AI-driven strategy to expand business opportunities with the client beyond core role scope
Led/Designed the product vision of a northstar concept & design system for the Ai-driven Data storage solutions company, PureStorage, in partnership with DesignMap.
Led/Designed the product vision, UI/UX for an Ai product design start-up company, Aboard creating custom Ai enterprise B2B software (Onboarding experience, Dashboard, CRM, Kanban, Calendar) as well as, updating their branding/website, design system while overseeing two designers and two vendors since July 2024. It was a tremendous initiative to hit a tight deadline for an very successful event on Sept 25, 2024. I am happy to showcase the work within Figma.
Served as a design lead and practitioner, building from the ground up or evolving design systems for companies like Verizon, JPMorgan, Wells Fargo, Goldman Sachs, Generation (an international NGO), New York Presbyterian Hospital, and Scholastic, resulting in 30% cost savings, reduced components and file size, ADA compliance and a successful adoption.
I led the product vision on a northstar concept app for New York Presbyterian Hospital, utilizing AI technology and evolving their design system, as well as designing a website for the NYP Youth Center for Mental Wellness.
I led the branding, visual and product strategy for Clarium, an Ai healthcare startup, that directly contributed to securing $16M in funding & 100B in new patient revenue. I created the branding, UI/UX, data visualizations, illustrations, prototype, pitch deck, co-led the copy, storytelling and dashboard designs of a MVP pilot program.
Designed the UI/UX for a learner application platform targeting educators, students & admins, as well as an eReader application at Scholastic, while contributing to data visualization strategies and evolving their existing design system.
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AI Strategies
Making work that is Notable, Usable & Gorgeously Executed
Improving and Innovating Antiquated Systems!
Deep expertise in building or evolving design systems
Prototyping & Design Storytelling
Fostering & Leading Remote Workshops & Collaboration
Providing Creative Direction through Visual Strategies and Resource Management
Providing insightful UX & UI feedback
Improving Creative Processes
Mentoring
Simplifying Complex Problems
Transparent and direct communication
A Broad Range Body of Work on 80+ different Brands - Creating Best in class Digital Experiences
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I've worked with Ad Agencies, Creative Studios, Startups & on the Client-side, as a Creator & Leader designing and overseeing creative teams delivering user-validated, revenue-enhancing, award-winning & world-class digital applications, experiences, websites, products that balance business objectives & technological constraints.
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Product & Interaction Design
Art & Creative Direction
Design Systems
AI Strategy & Workflows
Data Visualizations
Branding
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Founder & multi-faceted Designer of Studio Morgan (Katie Morgan, llc.)
Artist
AI Strategist
Author & Illustrator of the Ayurvedic Dosha Cards, You Do You - Dosha Cards©
World Traveler
200-hour Certified in Yoga/Meditation
Mom of two incredible Kids, Wife, residing in Larchmont, NY.
Inspired by a love of art & design, travel, nature, ai, music, tech, architecture, illustration, wellness, yoga/meditation, nutrition
I see all facets of life as one big creative endeavour and to always be learning & teaching
Clients
Aboard ai, AARP, Amgen, American Express Centurion, Apple, Avaya, Aveeno, Centrum, AT&T, Bertolli, Blue Cross Blue Shield, Campbell's, Capital One, CA Technologies, Centrum, Charles Schwab, Citibank, Clarium ai, Cognizant, Comedy Central, Converse, Core Performance, Diageo Liquors, Denver Nuggets, Discover Dubai, Empire Blue, Emirates Airlines, Ethereum, Exxon Mobil, Explore LI, Ford Motor Vehicles, Generation, General Motors, Goldman Sachs, Great Wolf Lodge, HBO, Hilton Hotels, IBM, Iam’s Royal Canin, Intel, iVillage, Ketel One Vodka, Johnson & Johnson, J.P. Morgan, Kohl’s, Kraft, Lexus, Mastercard, Maybelline New York, Margaritaville.com, Metlife Japan, Microsoft, NASA, Nautica, Nashville Tech Event, Newsday, New York Presbyterian Hospital, Next Models, Nike+, Nikon, Nickelodeon, Pearson Publishing, Planters, PRoPs, Public Health Institute, PureStorage, Samsung, Scholastic, Self.com, Sundown Vitamins, Starwood Hotels, The Clementina Collective, The Metropolitan Museum of Art - Store, TGI Friday's, Tommy Hilfigar Kids, Tone It Up, United States Air Force, Unicorns & Unicorns, USAA, Verizon, Visa, Visible Alpha, Wasau Financial Systems, Wells Fargo
Services:
Digital product design & innovation - UI/UX
AI strategies and workflows
Creative & art direction
Design systems
Branding
Art & Illustration
Interior design & styling
Fun Facts
Gain a better balance in your life.
I am the Author & Illustrator of the Ayurvedic Dosha Cards, You Do You - Dosha Cards©
42 energetic and colorfully illustrated cards with an introduction to the Ayurvedic Doshas.
Find out about how the ancient wisdom of the Ayurvedic doshas can give you access to striking a better balance in life. Do not know what your dosha constitution is?
200-Hour Yoga Teacher Training Certified
I received my Teacher’s Certificate from Tovami Yoga Studios April 2019 (Best of Westchester)
Yoga illustrations
Om, The Poses You Will Do – Ridgefield Magazine.
Other illustrations at Hellokateillustrates
My Art Work
In addition to my design consulting work, I am a New York based Artist & Designer. My art is generally inspired by Travel, Nature, Design, Music & Culture. My creative expression flows through photography, oil paintings, and watercolor works, capturing fleeting moments and lasting impressions from around the globe. I seek to transform moments from nature and travel into expressions that invite contemplation and connection.
Each piece is an invitation to pause, and drift into a space of wonder & awe, lightness and darkness. Working across digital and traditional mediums of photography and paintings, prints and canvas works that serve as windows into soulful realms. And, I am available for art commissions. Please don't hesitate to contact me on the “Say Hello” page to discuss potential collaborations or opportunities.
